TRANSFORM YOUR PRODUCT AND YOUR SALES THROUGH STANDARIZATION
Every product communicates NON VERBALLY with its potential customers through its:
PRODUCT CHARACTERISTICS | HOW YOUR PRODUCT SPEAKS NON VERBAL LANGUAGE? |
Design | I am Expensive/Strong/Cheap |
User interface | Try me Now/How to operate? |
Labelling | I am compliant/non compliant |
Packaging | There is something GOOD inside |
Instructions for Use | It is not difficult to USE me |
80% of your SALES is done if your MARKETING PITCH is consistent with your PRODUCT’S NON VERBAL language.
Compliance with EUROPEAN standards is the FIRST INCREMENTAL STEP in your journey of PRODUCT TRANSFORMATION THROUGH STANDARDIZATION.